ClassDojo Raises $1.6 Million to Build Student Character

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August 30, 2012

Money may not be able to buy love, but can it buy character? Investors have put their money where students’ mouths are – $1.6 million to be exact.

Class Twist Inc., which does business as ClassDojo, has raised the funds to offer its online tools to help teachers improve the classroom behavior by building character in students, according to a report by DowJones.

ClassDojo is an edtech tool software teachers can download to help them track their students behavior – good and bad. According to the site, the idea is to help teachers focus more of their time on teaching rather than crowd control. The tool was created to reinforce good behavior and help teachers engage students by awarding them points for positive behavior.

The tool helps simplify conferences with parents and administrators when sharing information and data about a particular student. The data is taken through its click sensitive software and can be used via interactive whiteboard, a computer connected to a projector, a smartphone or tablet.

The software has been in beta testing and has been tested by more than 3.5 million users in over 30 countries. It is free for teachers who are part of the beta testing group. ClassDojo is a startup created by Imagine K12 graduates, Sam Chaudhary and Liam Don. Imagine K12 is an education startup incubator based out of Palo Alto, Cali.

Follow Dustin Bass on Twitter @dbass_cmn.

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